Lisa used simple powerful tools to transform our brand values into action and tangible experiences. She helped us create a blueprint that has informed our visitor welcome, how we engage with participants, and our recruitment, training and onboarding approach. This work has a long tail, with the durability and rigour to remain a touch point for Factory International as we grow and evolve as an organisation.

In-depth research and workshops devised and facilitated by Lisa helped us focus on brand and brand experience. This, in turn, supported our decisions when it came to the design process. We now feel that our brand truly reflects the National Football Museum experience and the thinking and beliefs of all its stakeholders. We could not have done this without Lisa’s expertise, energy and determination to ensure that we got the best result possible.

Lisa is a passionate, compelling and distinctive thinker. She supports and interrogates, working with our staff to explore current values, brand essence and improving how audiences experience our brand and organisation. We see this work as central to developing our 5-year strategy.